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ASSESSMENT

Strengths Profile

What someone is already good at, ranked.

A strengths profile that ranks 24 character strengths across 6 virtues, so a development conversation can start from what a person already does well instead of only from what is missing.

  • 96 items across 24 strengths in 6 virtues, plus a validity scale
  • 99 questions
  • ~20 minutes
  • Taken in the assessment portal

You receive

  • A ranked order of all 24 strengths
  • Signature strengths highlighted at the top of the ranking
  • Six virtue groupings
  • A social-desirability validity check
  • Individual PDF report

What the Strengths Profile measures

Character strengths are the parts of how a person operates that they would use even if nobody were watching. The instrument covers 24 of them, grouped under six virtues.

Wisdom and Knowledge

The strengths involved in acquiring and using knowledge — how a person meets a problem they have not met before, and what they do with what they learn.

Courage

The strengths that show up when doing the right thing is uncomfortable: acting anyway, finishing anyway, and being the same person under pressure as out of it.

Humanity

The strengths of one-to-one relationship — noticing what someone needs, letting people matter, and reading what is going on between people.

Justice

The strengths that make group life work — applying one standard to everyone, taking responsibility for the collective result, and doing an unglamorous share of it.

Temperance

The strengths that protect against excess — governing impulse, thinking past the immediate move, and letting things go rather than carrying them.

Transcendence

The strengths that connect a person to something larger — noticing what is done exceptionally well, acknowledging what has been done for them, and holding a sense of purpose.

The twenty-four strengths

Wisdom and Knowledge

Creativity

You do not accept that the existing way is the only way, and you will try the alternative that might not work.

Curiosity

You find things interesting on their own terms, not only when they are useful to you.

Open-mindedness

You examine a question from more than one side before settling, including sides that do not favour your position.

Love of learning

You add to what you know deliberately rather than incidentally, and the satisfaction is in mastering something.

Perspective

You can see the shape of a situation from outside it, which is why people bring you their tangles.

Courage

Authenticity

You present yourself as you are, with no work version and real version to keep apart.

Bravery

You act on what you believe is right while it is still uncomfortable to do so.

Perseverance

You keep going once the initial interest has worn off, which is where most things are actually decided.

Zest

You commit fully rather than halfway, and people describe time with you as energising.

Humanity

Kindness

You do things for people without being asked and without keeping score.

Love

You let people matter to you, and you let yourself matter to them — which is the harder half.

Social intelligence

You work out what is going on between people quickly, and can find your footing in an unfamiliar group.

Justice

Fairness

You apply the same standard regardless of who is in front of you, including people you do not much like.

Leadership

You get people moving in the same direction without having to press, and you own how the group does.

Teamwork

You are loyal to the purpose and you do your share of the unglamorous part of reaching it.

Temperance

Forgiveness

You let things go rather than carrying them, and someone's worst moment does not become permanent.

Modesty

You are comfortable being the person who did the work rather than the person credited with it.

Prudence

You think past the immediate move to what it will cost later, and are hard to talk into a regret.

Self-regulation

You govern your impulses rather than being governed by them, including when deciding was easier than doing.

Transcendence

Appreciation of beauty and excellence

You are stopped by things done exceptionally well, in any field, and treat that as genuinely important.

Gratitude

You notice what has been done for you, and you say so, as a reflex rather than a performance.

Realistic Optimism

You expect things to work out and you do the work that makes it likely, so the expectation survives the facts.

Humor

You bring lightness to a tense room without deflecting from the thing, and without making anyone the joke.

Spirituality

You hold a sense of purpose larger than your own circumstances, and it shapes how you act.

How the ranking works

Every strength is measured by four items — two worded so that agreeing indicates the strength, two worded the other way round. That balance is deliberate: it makes a straight-line response pattern visible instead of letting it pass as a result.

The response scale has five points and every point is labelled, so two people choosing the same option have chosen the same thing rather than their own private reading of a number.

The report puts all 24 strengths in order rather than scoring each one in isolation. The ones at the top are the signature strengths — the handful a person can lean on now, without building anything first. That ordering is the point of the instrument, and it is why a low-ranked strength is information about emphasis rather than a deficiency.

Who this is for

Teams where the development conversation has become a list of gaps. A strengths ranking gives a manager somewhere to start that the person will actually recognise as themselves, which is usually the difference between a plan that is followed and one that is filed.

It also does useful work in role design and pairing: knowing that one person’s top strengths are Prudence and Perseverance while another’s are Creativity and Zest explains a great deal about why a handover keeps going wrong.

It is not a selection instrument. Nothing in the profile speaks to whether someone can do a job, and it should not be used to decide that.

Rigour

How this instrument was built

Model and provenance
Built on the six-virtue classification of character strengths that underpins the positive psychology literature. The taxonomy is fixed by OurEQLIFE — 24 strengths under 6 virtues, with our own labels applied — and is not reshaped to fit any item source.
Item source
The 96 strength items are drawn from the International Personality Item Pool, a public domain collection of personality items maintained for research use. 96 items in total, four for each strength.
Psychometrics
  • Balanced keying: two positively and two negatively worded items in every set of four
  • A fully-labelled five-point response scale
  • Three response-quality items, reported separately and never used to alter a strength score
  • Strengths ranked within the person, not compared against other people

A strengths profile describes where a person's energy naturally sits — not their ability, and not their suitability for a role.

Questions people ask

How long does it take?
About 20 minutes. There are 99 short statements: 96 that measure the strengths and three that check how the questionnaire was answered.
Where do the items come from?
The International Personality Item Pool — a public domain collection of personality items maintained for research use. 96 items, four for each of the 24 strengths, with two positively and two negatively worded in every set of four.
Can someone score badly on this?
Not in the way that phrase usually means. Every one of the 24 is a strength, and the report ranks them rather than passing or failing them. The useful information is which ones sit at the top, because those are the ones a person can build on immediately.
Is the ranking compared against other people?
No. The ranking is within the person: it shows which of their own 24 strengths come most naturally, not how they compare with anyone else. That is what makes it useful for a development conversation rather than a comparison.

Strengths Profile

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Other assessments

Emotional Intelligence ProfileHow well you read and manage emotions, yours and others'.63 questions~15 minutesWork Style ProfileHow you prefer to decide, communicate and work with others.44 questions~15 minutesAI ReadinessWill your people adopt AI or resist it, and why?51 questions~20 minutes